Turning your Technology into
Revenue
Marketing &
sales lessons from Crossing the Chasm
Peter Fillmore - Westpark
Tech Management
Thursday 21 June 2001 - 6:30pm for
7:00 pm
Crowsnest, Naval Officers Mess, 78 Lisgar St.
Mr Fillmore will discuss the technology adoption life
cycle, and howmarketing and sales approaches change as the market matures.
Special emphaisis will be placed on the challenges facing early stage
companies. Also, organizational development implications and issues will be
discussed.
Peter Fillmore
has over 20 years of marketing, sales, and management experience in technology
and innovation companies. He established Westpark Tech Management as a
consulting practice in 1991. Originally educated as an Electrical Engineer, he
received his early experience in the technology industry at IBM, where he
established a successful track record in sales and marketing of innovative
product lines. Since moving to Ottawa’s technology industry in 1985, Mr.
Fillmore has helped direct the growth of numerous early stage companies
through his roles as a marketing executive and management consultant. In
addition, he has contributed his spare time to stimulating growth of the
Canadian industry through over 60 articles published and numerous seminars
given on strategies to create market success. His ability to work with
high-tech management teams is supported by excellent presentation skills and
his experience in direct sales of various technologies to large enterprises.
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(Modified: 27 feb 2004)